In this experience report, our colleague Marcos talks about his job as a Senior Consultant Customer Engagement at Lizardis.
Rep Triggered Email platforms – What is the most sensible way to integrate this channel to promote customer loyalty?
2024-07-29T22:22:50+02:00In this article, I will review the so-called Rep Triggered Emails channel. I will outline what approaches exist for this channel in the pharma industry, what tools are used and what data can be obtained in this way.
Remote Engagement – what opportunities does it offer for life science companies?
2024-10-29T15:05:11+01:00In this post, I will focus on the remote call channel (also referred to as remote engagement, video call, or video conferencing), in particular and describe how to successfully use the channel.
Mapping Life Sciences Customers in the Customer Journey (2/2)
2024-10-29T15:07:57+01:00The ideal-typical course of the Customer Journey with phases 1 to 5 not always realistic. Also consider alternative paths that your HPCs follow.
Mapping Life Sciences Customers in the Customer Journey (1/2)
2024-04-04T13:43:32+02:00Get to know your customers better by developing customer journey maps for different personas to improve customer engagement.
Evaluate customer engagement with Veeva CRM
2023-10-20T12:27:48+02:00Do you know which data from Veeva CRM helps you improve customer engagement? In my latest blog post, I will tell you more about the relevant data and channels.
The Customer Journey in Life Sciences: Taking the customer on a journey – what does that mean?
2024-10-29T15:09:20+01:00Develop your contacts along the customer journey into sustainable customers. In our article, we tell you what to look out for in the life sciences environment.
What customer data is available to life sciences companies?
2023-10-20T13:55:18+02:00Correct data collection & processing is not the favorite topic of many, but immensely important! Without data no information & therefore no reliable statements.
The reason why Veeva CRM training is still important
2023-05-23T09:15:26+02:00There are many challenges when implementing a CRM system, such as Veeva CRM. Use my best practices from over 10 years of Veeva Training for your project.
This is what you should know about your customers in the life sciences industry
2024-10-29T15:12:30+01:00Learn here, what you as a life sciences companies should know about your customers to inspire them to further engagement, and how to come to that knowledge.
