How do you measure the success of your omnichannel strategy and customer-centric approach? Learn more about possible methods for measuring omnichannel efforts.
Omnichannel-Management: From product centricity to customer centricity (2/3)
2024-03-26T16:01:35+01:00The successful implementation of omnichannel requires an organizational change away from traditional silo thinking towards customer orientation.
Rep Triggered Email platforms – What is the most sensible way to integrate this channel to promote customer loyalty?
2023-11-03T11:32:47+01:00In this article, I will review the so-called Rep Triggered Emails channel. I will outline what approaches exist for this channel in the life sciences industry, what tools are used and what data can be obtained in this way.
Remote Engagement – what opportunities does it offer for life science companies?
2023-10-20T15:08:03+02:00In this post, I will focus on the remote call channel (also referred to as remote engagement, video call, or video conferencing), in particular and describe how to successfully use the channel.
Use this data to assess your customer’s engagement as a life sciences company
2023-11-02T15:43:33+01:00Which data and insights help me to assess customer engagement as a life sciences company? And how can I improve customer engagement? Learn more in this article.
What customer data is available to life sciences companies?
2023-10-20T13:55:18+02:00Correct data collection & processing is not the favorite topic of many, but immensely important! Without data no information & therefore no reliable statements.
This is what you should know about your customers in the life sciences industry
2023-11-02T15:16:34+01:00Learn here, what you as a life sciences companies should know about your customers to inspire them to further engagement, and how to come to that knowledge.
How to turn a customer into an engaged customer
2023-11-14T13:23:53+01:00There are several factors for influencing a customer to become an engaged customer. These include - amongst others - trust, understanding and relevant content. Learn more.
What is customer engagement and why is it so important?
2023-10-19T12:37:55+02:00Everyone is talking about customer engagement. But what excatly is it, why is it important and how do I optimize customer engagement? Learn more in our blog post.